Company Profiles
A "Bank For Entrepreneurs" - Tying Wealth, Corporate Services Together At Deutsche
This publication recently caught up with Deutsche Bank's international private bank head at the London Frieze Art Fair, and delved into the details of how the lender is building out offerings in Europe and further afield.
Deutsche’s “bank for entrepreneurs” offering showcases how the
commercial and wealth management sides of the group can dovetail
to suit the needs of clients whose business and private needs
often intersect.
The Frankfurt-listed bank has so far rolled out its “bank for
entrepreneurs” model in Spain and Italy and plans to extend this
to other European locations and then to Asia-Pacific, Claudio de
Sanctis, who is the head of the international private bank and
CEO Deutsche Bank EMEA, told this publication recently.
The business model is constructed so that the bank can serve
entrepreneurs, such as those running medium-sized firms, across
all areas and for the entrepreneur to view the bank as a single
entity.
“First leading indicators [of the Spanish and Italian businesses]
are very positive and we will roll this out in select locations,”
he said. This “bank for entrepreneurs” offering has already
generated a buzz; the firm is getting enquiries from other
private bankers interested in coming on board, de Sanctis told
this news service. He spoke at the recent London Frieze Art Fair,
for which Deutsche
Bank is the main sponsor.
“The 'bank for entrepreneurs' refers to the integration of wealth
management coverage and commercial bankers to cater to
family-owned large Italian and Spanish companies and SMEs. The
integration aims to provide holistic banking services at every
stage of our entrepreneurial client’s life and business cycle,
from business needs such as lending and corporate finance to
advising on their private wealth management needs,” he
said.
Part of the attraction, so Deutsche Bank will hope, is in giving
clients access to its balance sheet and expertise across all
divisions. This is a challenging area to succeed in, particularly
given pressures on investment banking in recent years and the
need to control risk exposures.
Hard numbers
Overall figures at the international private bank have been
broadly positive, rising 6 per cent year-on-year in the third
quarter of 2021 to come in at €803 million ($927 million).
Within private banking and wealth management, revenues rose 2 per
cent when adjusted for specific items and the impact of foreign
exchange movements. The group logged positive net new asset
growth for the seventh quarter in a row, with €3.1 billon during
the third quarter. The first nine months of the year saw net
inflows of €16.8 billion, up 137 per cent on a year ago. And the
bank hired more than 150 wealth management professionals globally
in the first nine months of the year.
Affluent
For the “affluent” business, Deutsche Bank’s international
private bank is focussed on the shift from a broad retail
offering in Italy and Spain to a more focused offering for
affluent clients, de Sanctis said. “Spain is leading the charge,
ahead of Italy, which will see the creation of enhanced digital
services and a number of flagship branches in strategic
locations, more tailored to the needs of the affluent client
segment.”
“We expect the growth outlook for the IPB to largely stem from
the bank for entrepreneurs and the UHNW business across every
metric. For the affluent segment, we expect this to grow after we
have developed the platform. We may see in three to five years
that the growth from this segment could match our other two
strategic pillars,” he continued.
This publication asked the bank how it has coped with
COVID-19.
As a result of the pandemic, one big change since the start of
2020 is that clients are more reachable and easier to have calls
with, de Sanctis said, referring to the surge in the use of
platforms such as Zoom.
“A lot of clients are concerned about what the world will be
like, not just because of COVID-19 but because we have had 10
years or so of zero interest rates. There is a clear consensus
that this situation isn’t sustainable,” he said. “We have been in
a very extreme situation and via the use of extreme monetary and
fiscal policy measures policymakers have been able to manage
potentially existential risks for many people.”
“Times of change, as in this pandemic, make our underlying
structural problems more obvious. This means that in subsequent
periods of relative stability we need to work even harder on
dealing with these underlying issues - otherwise we could face
major risks around inequality, a lack of innovation and a
deepening environmental crisis,” he said.
Wealth management in many ways has to be considered as a form of
risk management. But this is not just about mitigating risks of
loss and other problems but also about not missing out on
opportunities created by change, de Sanctis continued.
“We know that changes in the economic environment often open up
new perspectives, which might allow clients to take stock of
previous habits or biases and therefore create room for change.
As your question points out, today’s prudent risk manager must
consider how to avoid missing opportunities as well as ways to
reduce risks. Our relationship managers and their portfolio
management teams are well versed in helping clients find ways to
take advantage of these opportunities – even if they may be at
the riskier end of the spectrum – by using hedging instruments as
well as a traditionally diversified global asset allocation for
example.
“In general terms, we have noticed that our sophisticated clients
do tend to have an open mind-set and seem prepared to adjust to
the conditions created by changes we have seen in the economic
environment, taking advantage of many of the investment
opportunities we put to them,” he said.
Finally, this news service asked de Sanctis about Deutsche’s
involvement in the art world.
“Fine art can be more than just something to appreciate and
admire; with Deutsche Bank’s expertise and due diligence, it can
also serve as loan collateral. Leveraging a fine art portfolio
provides our UHNW clients [with] an opportunity to monetise an
otherwise illiquid asset and is just one of a number of ways we
approach and consider a client’s entire portfolio of assets when
building a bespoke financial plan,” he replied.