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EXCLUSIVE INTERVIEW: Compliance Will Continue To Fuel Consolidation Of Firms - Bellpenny

In recent years, the wealth management industry has changed dramatically with a new wave of consolidation as firms look to sell due to tougher regulations driving up compliance costs and heavier management demands.
In recent years, the landscape of the wealth management industry
has changed dramatically via consolidation as a need for
economies of scale amid rising compliance costs make deals
attractive. While European banks have in some cases sold trust
and asset management arms to protect margins, smaller firms have
merged to absorb the burden of increased regulation costs.
According to a report released by London-based consultancy
Scorpio Partnership,
mergers and acquisitions reached "fever pitch" levels in 2013,
with the price of deals topping $8 billion and almost $760
million in client assets traded. The report found that more than
60 transactions occurred last year. But prices fetched have come
down as times have got tougher: purchase prices have come to an
average of 1.22 per cent of managed assets, way down from 3.7 per
cent in 2008.
Notable deals recently included Morgan Stanley selling part of
its international wealth management business to Credit Suisse and
Union Bancaire Privee acquiring international private banking
units from Lloyds Banking Group. Credit Suisse sold its Clariden
Leu (Europe) business to Switzerland's Falcon Private Bank.
At the smaller end of the scale, in the past year there have been
a flurry of mergers and acquisitions in the wealth management
industry due to the increased demands of new regulation.
IFAs across the board have been faced with burgeoning compliance
costs, and many have decided to exit the sector rather than deal
with the demand of new qualifications and regulatory structures,
driven by the increased demands of the Retail Distribution
Review, Kevin Ronaldson, chief executive of UK wealth manager
Bellpenny, told this
publication in a recent interview.
"Consolidation in the industry is being driven by regulatory
change and is a combination of a whole number of factors,
including advisors that feel it is easier to sell up as they feel
they can't operate profitably with the new regulations," said
Ronaldson.
Founded in October 2012, Reading-based Bellpenny has now
completed 15 acquisitions, and currently has assets under
administration of £1.2 billion ($1.97 billion) and around 14,500
clients.
Recent acquisitions include Actuarial & Investment Services, a
North West London advisor with £75 million of funds under
management, and The Hammond Consultancy in Birmingham, an IFA
with £112 million of funds under management.
"There is no one set type of firm we are looking for, but they
have to have the same philosophy and approach, with the focus
being on the client," said Ronaldson.
"When we make a new acquisition, we usually ask the principals to
stay on for three to six months to help introduce them to
Bellpenny. We like to see how they interact with their clients
and build on the good financial planning advice in order that
they can engage with us in a positive way so that they can
support the transition and integration of these clients into the
Bellpenny way of doing things," said Ronaldson.
RDR
The Financial Conduct Authority's predecessor, The Financial
Services Authority, brought in the RDR on 31 December 2012 in
order to improve professionalism in the financial sector and
increase transparency so that clients would be able to make more
informed decisions about purchasing investment products. Under
the new regulation, financial advisors have had to switch to
upfront fees, are banned from earning commission on the sale of
financial products, and are also required to gain higher
professional qualifications.
As a result of these changes, many firms that have been unable to
adapt are looking to sell because they cannot cope with the added
burden of the new rules.
Ronaldson said that the RDR had been the catalyst for the
formation of Bellpenny and, 12 months on from its introduction,
the reverberations continue to be seen across the UK advice
sector.
"Many IFAs nearing retirement have also decided to exit the
industry rather than deal with the increased demands of
regulation. For some in their 50s and 60s it has become
impossible for them to maintain their level of service whilst
studying for the newly required qualifications and putting new
business structures in place," said Ronaldson.
Ronaldson said that as advisors were now having to charge client
fees, many have found they are unable to deliver the service that
they are proposing to charge for.
"Some advisors may not be able to provide their clients with the
proposition they said they would because they are being asked to
provide face-to-face advice, which they were perhaps not always
giving to their clients, and as a result are suddenly finding
they are unable to do it profitably," said Ronaldson.
Integration process
One of the challenges firms face as a result of the consolidation
process is ensuring that clients continue to receive continued
personal service and advice during a changeover. Ronaldson was
keen to point out that the consolidation of firms by Bellpenny
had not affected the relationship between clients due to the
integration process.
"We have a very smooth integration process which is run by a
dedicated team that manages the handover and transfer of clients
from the IFA to Bellpenny. We involve the IFA firm and
communicate with them regularly, particularly at the stage of the
handover. Our attrition rate is also remarkably low, and so far,
the number of clients that have moved away is around 1.5 per
cent," he said.
The future
The pace of consolidation looks set to continue in 2014 as firms
seek to adjust to the new regulatory landscape. Already this
year, IFA consolidator AFH Financial Group has bought the assets
of Stoke-based independent advisory firm SR Wealth Management in
a deal worth around £200,000 in its seventh acquisition since the
implementation of the RDR, while Towry is accelerating its
acquisition programme with plans to acquire a further 10 firms
this year.
Ronaldson said the industry as a whole will see increased
consolidation and acquisitions in 2014 and confirmed that
Bellpenny was currently talking to several firms.
"We are planning to make a further 15 acquisitions this year,
repeating the number we did in 2013. Our plan is to grow through
acquisition and I don't think it will decline; the market will be
similar to last year, but what I do think is that a number of
firms will find it potentially more difficult to provide a
service to their clients and as a result they will realise they
have to do something different," said Ronaldson.
Despite the problems many small firms are facing, Ronaldson still
believes it is possible for them to survive following the
RDR.
"Any market needs a good mix and type of approach, models and
ways of doing things. I certainly think that small high quality
IFAs can exist alongside bigger businesses. However, I think it
is more difficult for some to continue under the RDR because it
just means the way they did business before has to change and
that does not suit everybody. Small firms can definitely survive,
but like any business out there they have to make sure they do it
in the right way," said Ronaldson.
"They need to communicate with their clients in a more technology
driven way than they have in the past focusing on their strengths
and downsizing the number of clients they look after if
necessary," he added.