Compliance
Compliance Corner: Alpadis Trust (Switzerland), FINMA, FCA Targets Greenwashing
The latest compliance news: regulatory developments, punishments, guidance, permissions, new product and service offerings.
FINMA, Alpadis
Alpadis Trust (Switzerland), which provides fiduciary and wealth
planning services, has won a trustee licence from the
Swiss Financial Market Supervisory Authority, aka FINMA.
“The granting of the FINMA Trustee licence is a validation of our
rigorous standards and dedication to client service,” Alain
Esseiva, CEO of Alpadis Group, said.
“This recognition by FINMA not only consolidates our position in
the market but also reinforces the trust our clients place in us.
It is a commitment to our clients that we operate with the
highest level of professionalism and compliance.”
As this news service has reported, FINMA has shaken
up Switzerland’s external asset management/trusts sector by
introducing new requirements on these organisations.
“Alpadis Group views the acquisition of the FINMA Trustee licence
as a pivotal advancement not only for the company but also for
the entire Swiss trust industry. This development reflects a
deep-seated commitment to uphold the integrity and standing of
Switzerland as a leading global financial hub,” the firm
said.
This news service also operates an annual awards programme for
Swiss EAMs. To find out more and get involved,
click here. To see another story about granting a
FINMA licence (to an asset manager), click here. As
of 31 July 2022, a total of 1,535 institutions were applying for
licences or had already completed their applications. From
notifications received in 2020, 130 institutions had, however,
told FINMA that they would not be applying for a licence under
the new system.
Financial Conduct Authority
The UK’s Financial
Conduct Authority said it has confirmed measures to stamp out
greenwashing and bolster trust in ESG investing. The move comes
after controversies over misleading advertisements, for
example.
The stakes for avoiding problems are large because there is
estimated to be $18.4 trillion of ESG-orientated assets being
managed globally, the FCA said in a statement this week.
The regulator said it is putting in place new sustainability
disclosure requirements and an investment labels regime.
The FCA said research shows that investors were not confident
that sustainability-related claims made about investments were
genuine. This isn’t helped by a lack of consistency when firms
use terms, such as "green", "ESG" or "sustainable".
Surging energy costs and the political controversies associated
with Net Zero policies – such as banning sales of new
internal combustion engine cars by a given date – have meant that
the ESG phenomenon has arguably faced more headwinds,
particularly since the Russian invasion of Ukraine in February
2024. There have also been concerns about investment firms and
banks wrapping their products in “green” clothes to drive
sales.
The FCA will introduce the following measures:
-- It will bring in an “anti-greenwashing rule” for all
authorised firms to make sure sustainability-related claims are
“fair, clear and not misleading”;
-- product labels to help investors understand what their money
is being used for, based on clear sustainability goals and
criteria; and
-- naming and marketing requirements so that products cannot be
described as having a positive impact on sustainability when they
don’t.
Labels
The FCA has established four new fund labels: Sustainability
Impact, Sustainability Focus, Sustainability Improvers and
Sustainability Mixed Goals.
The new categories close fund labelling loopholes that have "left
current reporting requirements open to manipulation and abuse by
fund management companies,” Seb Beloe, partner and head of
research at WHEB Asset Management, said.
"As a member of the Disclosure and Labels Advisory Group, we have
seen first hand the FCA’s commitment to stamping out
greenwashing, and we would urge the FCA and other regulators to
go further in encouraging transparency in other areas of fund
management. For example, moving beyond published Top 10 Holdings
on fund factsheets to give a deeper and clearer picture of a
fund’s underlying investments.
"That said, we are pleased that the FCA is considering extending
these sustainability disclosure requirements – including to
pension funds and other investment products – and that the
critical role of financial advisors is acknowledged, with a new
independent working group set up to respond to their unique role
and challenges in advising on sustainable finance.
"We fervently believe the seismic shift away from a
carbon-intensive economy to a net-zero economy represents a
colossal opportunity for investors. Capital markets have an
essential role to play in scaling new industries and adapting
existing ones. Greenwashing does a disservice to individual
investors, companies, financiers and society,” Beloe
said.
Iona Silverman, partner and a greenwashing lawyer at law
firm Freeths, said the FCA’s proposals were "overdue and
scant on detail."
"Both financial advisors and consumers alike need transparency to enable informed decision-making when investing. The Competitions and Markets Authority (CMA) and Advertising Standards Authority (ASA) are much further advanced in their regulation of greenwashing in consumer-facing advertising, with the CMA’s Green Claims Code and the ASA’s frequent rulings on what constitutes misleading 'green' advertising," Silverman added.