Two wealth management executive search firms with a global reach, Culliford Edmunds Associates, and Norman Alex, have formed a business alliance to exploit the global extent of each other’s business network.

Norman Alex, which has office in Monaco, Geneva and Paris, will complement the services of Culliford Edmunds Associates, which has offices in London with associates in New York and Singapore, Dudley Edmunds, one of the founders of Culliford Edmunds, told this publication in a phone call last Friday. Under the arrangement, Culliford Edmunds will effectively be the London office for the combined firms.

“I have known Ivor Alex [Norman Alex’s founder and a senior director] for a number of years and regard him as a head-hunter of considerable integrity and as such I think the strategic alliance will be a very strong one,” Edmunds said.

The alliance may also hint that the executive search sector is seeing the same kind of restructuring that has affected the wealth management industry that these businesses work with.

Each of these executive search businesses caters to different client types in different localities, so the association between the two businesses represents a good fit without duplication of roles, Edmunds said.

“It is going to be a very mutually beneficial relationship,” Edmunds added.

Norman Alex was founded in 2003. In addition to the offices already mentioned, it also has a partner operating in Dubai, Singapore and Hong Kong. It is also active in Latin America out of Miami and Sao Paulo.