Strategy
Vistra Flexes Latin American Business Muscles
The launch follows the group's acquisition of a Latam business late in 2025.
Vistra, a business
services group, has launched Vistra Latam which, as its name
implies, caters to the Latin America market.
The new unit melds Vistra’s global operating platform with the
in-country expertise of Biz Latin Hub, the business that Vistra
acquired in early December 2025.
The Vistra Latam operation will support clients across more than
18 markets, offering legal, accounting, tax advisory, compliance,
payroll and recruitment services through local teams across the
region. Services will be delivered in English, Spanish and
Portuguese to support clients from the Americas, Europe and
Asia-Pacific.
The business unit will serve three primary client groups:
mid-sized US corporates entering Latin America through
nearshoring, shared services or direct market entry; Latin
American businesses establishing operations or hiring in the
United States; and European and Asia-Pacific multinationals
seeking a coordinated regional partner as they scale operations
across Latin America.
“Latin America is strategically important for companies looking
to expand, diversify supply chains, access talent and build
cross-border operations. But the region is also highly complex,
with requirements that vary significantly from market to market,”
Raimundo Diaz, executive vice president, Americas at Vistra,
said. “Vistra has been active within the Latam region for the
past decade via its experienced team at Vistra Brazil, delivering
local expertise backed by the global standards and infrastructure
of Vistra.”
The firm said that as companies increasingly look to Latin
America for shared services, direct market entry, access to
talent and regional expansion, many are faced with managing a
patchwork of local providers, or relying on a single adviser
without the local insight needed to operate effectively across a
wide spread of markets.
In July last year, Vistra
appointed Kim Jenkins as its chief executive officer (CEO),
succeeding Simon Webster who had served as CEO since
2022.