This publication reports on a new head of private banking in Geneva at one of Switzerland's largest wealth management houses.

Zurich-listed EFG International has appointed a new head of private banking in Geneva, the firm said today.

The private bank has recruited Philippe Bruyère to the post; starting today, he will report to Adrian Kyriazi, chief executive for continental Europe and head of private banking, Switzerland.

Bruyère will replace Jean-Louis Platteau, who will focus on the development of his own portfolio of clients as well as overseeing the independent asset managers segment, EFG International said in a statement.

Bruyère was formerly at Credit Suisse, where since 2010 he was market group head for Russia, Central Asia, Eastern Europe, Israel and Greece, based in Geneva. He has held finance and business management roles across a number of service sectors, including travel as well as financial services.