Strategy
Saxo Bank Partners With A Firm Taking Its Name From Characters In A Novel

Two firms whose top managers are both inspired by a famous 1950s novel defending free enterprise have formed a business partnership.
Denmark-headquartered Saxo Bank, the online trading and
investment house, has formed a white label partnership with a
firm that takes its name from a famous American novel about
capitalism.
The firm has formed the deal with JSC Galt & Taggart, a
wholly-owned investment banking subsidiary of Bank of Georgia
Holdings, which is listed on the London Stock Exchange.
The names Galt and Taggart appear in the famous 1957 novel
Atlas Shrugged, by the novelist and philosopher Ayn
Rand who fled Communist Russia and moved to the US in the
1920s, eventually becoming a best-selling writer and public
figure. Atlas Shrugged depicts an America
sliding towards collapse as government controls of the economy
intensify, and of how a group of business leaders, inventors
and artists “shrug” - they give up their work by refusing to
comply with state demands and hasten the crisis to
cause change. Since the 2008 financial crisis and the big
rise in regulation and expansion of state control in areas such
as healthcare in the US, some commentators
say that Rand's novel carries valuable warnings.
By coincidence, Lars Seier Christensen, co-founder of Saxo who is
stepping down from the board at the end of the year (while
remaining a shareholder), is a fan of the author and her
philosophy of Objectivism. (Rand, a controversial figure, remains
a big influence in the free market movement in parts of the
world, particularly in the US.)
As part of the arrangement, Saxo Bank’s white label trading
technology solution will enable Galt & Taggart’s clients to
access global capital markets and invest on a multi asset
basis.
”The partnership is the first of its kind in the region and our
aim is to kick-start a true digitalisation of high growth
frontier markets. With more than 100 white label partners around
the world today, Saxo takes a lead in transforming the way
traders and investors access trading opportunities,” Matteo
Cassina, global head of lines of business, Saxo Bank, said.
“We believe better access to trading technology in the region,
through leading financial institutions like Bank of Georgia, will
revolutionise the way private investors access opportunities in
the Eurasian region,” Cassina added.
JSC Galt & Taggart offers investment banking and investment
management services through its investment banking, asset
management, brokerage, wealth management, and research units.
Bank of Georgia Holdings is a UK-incorporated holding company of
the Georgia-based banking group. Its primary business is JSC Bank
of Georgia.