BOOST ETP is the newest entrant to the exchange-traded products market. The founders and owners are Hector McNeil and Nik Bienkowski, who were managing partners at ETF Securities until they left in September 2010 and October 2010 respectively. Both are still “significant” shareholders at ETFS, they said in a statement.

The pair see the current market as dominated by large investment banks and diversified financial institutions, with, they believe, questions being asked about their ETP business models.

Investors and regulators are seen as looking for more transparency relating to practices such as stock lending, collateral management and use of in-house hedging techniques. This scenario adds up to what the duo hope is an opportunity for an “independent, nimble and focused player”.

BOOST expects consolidation across the ETP sector and wants to position itself to take advantage of these opportunities as they arise. Its first ETPs will be launched on the London Stock Exchange.