Geneva-headquartered Lombard Odier Investment Managers has named Marcel van Ostaden as head of sales for the Netherlands, Belgium and Luxembourg.

Van Ostaden joins from BlackRock, where he had been a sales director in the Netherlands since 2005. Earlier in his career, he worked for F&C Asset Management, also in the Netherlands.

In his new role, van Ostaden will be based in Amsterdam and report to Marius Wuergler, head of European sales at LOIM.

Wuergler said in a statement that the Benelux countries are already a significant market for the company, and that he sees further potential for expansion.

LOIM, a subsidiary of Swiss private bank Lombard Odier Darier Hentsch & Cie, managed nearly €28 billion ($37 billion) in client assets at the end of last year.