Surveys
Graphics Processing Units Gain Traction As Distinct Asset Class – Study

As AI grows, demand for certain chips – GPUs – stays high, making them a potentially valuable asset to hold. The report examines views from wealth sector asset allocators.
New research shows that tech-related assets are now the most
widely held theme in “alternative” portfolios, ahead of property,
private equity and venture capital.
The findings come from Nuway Capital, a
UK-based alternative investment and infrastructure advisory firm
and KPMG Ireland.
Graphics processing units (GPUs), for example – which are silicon
chips powering AI – have moved from a niche tech area to a
mainstream infrastructure asset, the report finds. The study
entitled – Investing in GPUs – Paper 3: GPUs Within the
Alternative Investment Landscape – surveyed 120
high net worth individuals, family offices and wealth managers
across 10 international markets.
In this study, the GPU is being explored as an alternative
investment, similar to people investing in property and renting
it out to tenants, Investors buy these chips and rent them
out to AI companies that need them to run their
systems.
Some 72 per cent of respondents have invested in or advised on
technology assets in the last three years – edging ahead of real
estate (71 per cent) and private equity or venture capital (61
per cent).
Within this technology-oriented backdrop, investor interest in
GPUs is being driven primarily by conventional investment
criteria rather than thematic enthusiasm alone. Capital
appreciation potential and portfolio diversification emerge as
the strongest motivations, cited by 70 per cent and 54 per cent
of respondents respectively, ahead of interest in technology and
innovation (47 per cent), long-term wealth preservation (46 per
cent) and inflation hedging (37 per cent).
Despite growing conviction, current portfolio allocations to
GPU-related assets is at an early stage, with a significant
proportion of respondents reporting no exposure today. However,
planned future allocations point to a directional shift, the
report said.
More than half of the respondents to the report struggle to
understand GPU assets, and 43 per cent don't yet trust the asset
class – suggesting that without more accessible investment
products (such as exchange-traded funds and other funds) and
clearer industry standards, adoption will remain slow.
“The trajectory is clear. Investors are no longer questioning if
GPUs matter; they are asking how to access the opportunity at
scale,” Chris Brown, partner and head of KPMG Strategy in
Ireland, said. “As the product landscape matures and
institutional frameworks develop around this asset class, we
expect allocations to follow the same path as other
infrastructure-adjacent alternatives.”