Family Office
Getting Service Formula Right For Family Offices – In Conversation With Northern Trust

We recently talked to the US-headquartered group about how it goes about serving family offices and the trends it sees unfolding.
Wherever you look, it seems hard to avoid examples of large banks
talking about their family office offerings. Deutsche Bank, JP
Morgan, Goldman Sachs, UBS and Citigroup, among others, have been
building out services and explaining their value
propositions.
There has been a plethora of reports, surveys and industry
events. Family offices are everywhere. Deloitte thinks there
could be almost 11,000 of them by 2030, from 8,030 in
2024.
How to stand apart in capturing a large slice of all this? Well,
Northern
Trust, the Chicago-headquartered group (see a previous
profile
here), says its family office capabilities stand out, among
other qualities, in where these services sit. Northern Trust says
it doesn’t require clients to use its investment products, nor
does it take part in other fields such as investment banking or
retail mortgages.
Northern Trust works with a total of 550 family offices
worldwide, giving it a significant chunk of the globe’s
wealthiest families. And it has been working in this space for
more than 40 years – making it one of the earliest
players. In August last year, Northern Trust told this
publication that 30 per cent of the Forbes 400
[Americans] are clients of its global family office
group.
This news service recently dug into some of the details when it
sat down in Northern Trust’s Canary Wharf, London offices with
Dino De Vita, president of Global Family and Private Investment
Offices (GFO), and Belinda Aspinall, the firm’s regional lead for
GFO in Europe, Middle East and Africa.
Northern Trust is the fastest growing area in the wealth
management franchise. International revenues have tripled in the
last two years, with strong momentum in Europe, Middle East and
Africa, and Asia-Pacific, Aspinall said. “We have expanded
our presence in Europe, the Middle East, Asia, and Australia,”
she said.
Aspinall talked about the range of clients that Northern Trust
can work with, such as newly-liquid entrepreneurs deploying
capital into new investments; mid-sized FOs managing assets for
several households and foundations, and multi-generational
families with sophisticated investment programmes and FO
teams.
Among the services offered are banking, fiduciary, investments
and technology. The group can also advise families with its
institutional strength, such as supporting families in
transition, whether its business owners are preparing for exits,
rising generations taking the reins, preserving and directing
wealth for the future, and other goals.
In its second-quarter 2025
financial results, figures appear to bear out a picture
of wealth-related growth. Northern Trust reported that client
assets under custody and administration (AuC/A) rose 9 per cent
on a year ago to stand at $18.1 trillion at 30 June; wealth
management assets under custody rose 9 per cent, to $14.2
trillion. The headline profit figure fell sharply in Q2 from a
year ago, in large part because last year's figure was
inflated by its participation in the Visa Exchange offer.
(That latter point relates to Northern
Trust realising a gain on its Visa Inc common
stock holding, a position held since Visa’s initial public
offering in 2008.) Shares in Northern Trust have risen
about 21 per cent since the start of January.
Sweet spot
All this talk of size and capability raises the question of what
is the minimum size of assets that a family needs for a family
office to be viable concern.
Aspinall said the “sweet spot” for a GFO client at Northern Trust
is at least $500 million in assets to have a well-capitalised
family office. But there’s a caveat – it is not just about the
balance sheet. Asset thresholds can vary by the market/region and
by what the client is trying to achieve.
Private and alternative
A dominant theme in the past decade is private market investing,
and barring a dramatic economic reverse, this shows few signs of
abating.
“We have also had a shift of asset allocations to private markets
and a lot of information [from clients] is required for all that
as well,” Aspinall said. Northern Trust’s research shows that
most clients have about 40 per cent of total allocations to
private markets/alternatives. An important theme within this is
access to deals. The group’s size and access to institutional
deal flow are plusses in a competitive space, she said.
As reported
here and
here, family offices are typical exemplars of “patient
capital” – they are able to take a medium-term view of how to
deploy money at scale, which is a luxury shared by few, including
sovereign wealth funds. In volatile market conditions, family
offices are arguably becoming more professional at diversifying
risk, hunting for opportunities and staying ahead of trends.
Tech
Another piece of the pie is technology. These organisations need
to figure out the most suitable vendors and providers from
what is a bewildering field. It can be hard to know where to
start. (See a discussion on this topic here.)
De Vita said helping family offices in this sort of area is
of significant value.
“We know exactly the kind of technology they need…we can help
them co-ordinate that tech and run it in a seamless way. We can
help them avoid wasting time and sorting through vendors,” he
said.
The firm can help family offices use its network to find out what
sort of tech has worked out for them, and what hasn’t. For
example, De Vita said, Northern Trust can help family office
creators “map” what they want to achieve, for example,
using a checklist to tailor an office to their
needs.
Cybersecurity risks are a
major concern) – an area that a big beast of the
financial jungle such as Northern Trust can advise clients
on. It can also help clients decide what services
family offices they should manage in-house and what services
should be outsourced – considerations that tend to take a sharper
edge as regulatory and other costs rise.
Aspinall was asked about the compliance challenges firms of all
sizes face, particularly with jurisdictions appearing to tighten
anti-money laundering, know-your-client and other
requirements.
“Standards [of onboarding] are being raised globally. It is very
difficult to grandfather [a client] from one institution to
another. You have to be clear from the outset what the
requirements [on a client] are going to be. That is not just
about AML and KYC – for a fund structure, for example, the
migration can be four, five or six months in the lead time,”
Aspinall said. “Family offices are aware of what is
required.”
Finally, with all the angst that sometimes appears to be hanging
over the UK at the moment, given concerns about rising taxes and
an exodus of wealthy individuals, this publication asked
what this American institution thinks about London and
UK.
“The UK is very important to us and we have an existing franchise
here. There are a lot of opportunities,” Aspinall said. In any
event, she said, Northern Trust plans its strategy over a
four/five-year time horizon.
Beyond the UK, there are other European opportunities, she added:
“We are seeing greater momentum with European families,
structuring via Luxembourg funds, and we have had a lot of
success there.”
(For a separate, but related examination of what banks are doing to serve family offices in Germany – a country with a large if sometimes under-reported family offices sector – see here and here.)