The new CEO will lead the Swiss branch, and has joined from Swiss Golden Capital.

ODDO BHF, a Franco-German financial group with wealth management segments, has appointed Erich Pfister, a figure who has held a number of senior private banking roles, as chief executive of its Switzerland operation.

He will lead the expansion of the Swiss branch of ODDO BHF Pfister and report to Joachim Häger, chairman of the ODDO BHF Switzerland board of directors and head of group private wealth management for Germany, France and Switzerland, the firm said in a statement.

Pfister has 28 years of banking experience in Switzerland. Previously, he was managing partner and vice chairman at Swiss Golden Capital. Before that, he served as a member of the executive board and was global head of private banking at Falcon Private Bank, and head of market area UK international at Credit Suisse.

“Pfister will help develop our Swiss branch even further, thanks to his extensive experience in international private wealth,” said Häger. “In addition to our domestic markets of Germany and France, we are expanding Switzerland as the group’s third pillar and are developing targeted international markets.”

ODDO BHF (Schweiz) is a wholly owned subsidiary of ODDO BHF in Germany. The company was founded in 1974 and is based in Zurich. It offers investment advice and management, as well as financial planning for international private clientele.