Technology
Digital Digest: The Latest Tech News - Appway, Salesforce

The latest technology news in the wealth management sector from around the world.
Switzerland-based Appway has launched its Client
Lifecycle Management for Wealth & Private Banking, or CLM For
Wealth, on Salesforce AppExchange.
CLM for Wealth is designed to speed the conversion of prospects
into loyal clients – one of the biggest challenges in global
wealth management at a time when regulatory burdens continue to
weigh on the industry.
The new app helps RMs ease the journey from their first meeting
with a prospect and reduce the time it takes to take a client
onboard while complying with regulations.
"For financial services institutions, Appway combines sales
productivity and analytical insight with the process efficiency
and regulatory experience of an industry insider,” Valérie
Bauloye, head of channels and partner management at Appway, said.
“Through this app, we can offer financial institutions a higher
conversion rate, more satisfied customers, and a scalable model
for attracting more business.”