Family Office

Bank org debuts “wealth knowledge” gauge

FWR Staff 22 February 2006

Bank org debuts “wealth knowledge” gauge

Online tool helps advisors assess their understanding of private-client needs. The American Bankers Association (ABA) and Pearson Performance Solutions have unveiled a web-based assessment tool that highlights strength wealth advisors’ strengths and weaknesses and functions as a planning aid for additional training and mentoring.

“It’s a tool to help wealth advisors test themselves or for employers to get a snapshot of their employees’ knowledge base,” says ABA spokesman John Hall, describing the “ABA Case Study for Wealth Advisors: The Corporate Executive” online simulation.

Among the program’s features include content coverage for financial, tax, estate and retirement planning, realistic client scenarios and immediate feedback.

The program costs ABA-member companies $150 a year for single-user access, with per-user discounts available for firm-wide access. The price is $190 a year to non-ABA companies, with proportionate discounts for multi-user access.

“[This] is an innovative offering that will help financial institutions better prepare to meet the needs of high-net-worth clients as well as meeting their own financial performance objectives,” says Doug Adamson, executive director of ABA’s professional development group.

The ABA is a Washington, D.C.-based association of community, regional and money-center banks and holding companies, as well as savings associations, trust companies and savings banks.

Chicago-based Pearson Performance Solutions is a national recruiting and staff-development company. –FWR

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