WM Market Reports
Asia's Billionaires Are Younger Than Peers In Europe, US; Transfer, Protection Are Big Concerns - UBS/PwC

A report of global trends among UHNW individuals teases out their regional differences - and points of similarity.
Asia-Pacific billionaires came by their fortunes more recently
than is typically the case for their American and European peers
and more of them sprang from poverty, colouring how they approach
the transfer and protection of their assets, a survey by UBS and PricewaterhouseCoopers
shows.
The firms launched their 2015 Billionaires Report,
called Billionaires: Master architects of great wealth and
lasting legacies, seeking to drill down into the differences
between billionaires’ wealth creation, preservation, transfer and
philanthropy practices across major economic regions.
The Asian distinctions are particularly notable, the report said,
reiterating an oft-repeated line on how much of the wealth
creation dynamic has shifted eastward.
"As Asian billionaire families grow in size and complexity,
succession planning and the engagement of the second generation
have become increasingly important components in establishing a
lasting family legacy," Francis Liu, regional market manager,
UHNW Greater China, UBS Wealth Management, said.
“Asia’s billionaires make up 36 per cent of self-made billionaire
wealth, overtaking Europe for the first time and second only to
the US. Looking forward, we expect the region to be the centre of
new billionaire wealth creation. If anybody has any doubt, look
no further than the fact that one new billionaire was created
almost every week in China in the first quarter,” Antoinette
Hoon, private banking advisory services partner, PwC Hong Kong,
said in the same report.
“The self-made billionaire population in Asia is unique because
wealth creation in the region is more recent than in other parts
of the world. Asian billionaires are generally younger than
billionaires elsewhere, having an average age of 57, which is 10
years junior to US and European billionaires. In addition, a
significant proportion grew up in poverty (25 per cent), compared
to 8 per cent in the US and 6 per cent in Europe,” the report,
which surveyed 1,300 billionaires, said.
“As a result of these factors, UBS and PwC anticipate Asia to be
the centre of new billionaire wealth creation going forward,” it
continued.
The report analysed data from 1995 to 2014 across the 14 largest
billionaire markets, accounting for 75 per cent of global
billionaire wealth. Additionally, UBS and PwC conducted
face-to-face interviews with more than 30 such people.
Concentration
The wealth creation process is concentrated among relatively few
people: the report found that 917 self-made billionaires created
more than $3.6 billion of wealth globally. Many of these persons
started out young, with 23 per cent launching their first
business ventures before they were 30 years old, and a total
of 68 per cent doing so before they reached 40.
“We currently live in an age of opportunity and accelerated
wealth creation, similar to the 'Gilded Age' of the late 19th and
early 20th centuries, when entrepreneurship in the US and Europe
drove the first wave of innovation in modern history,” Josef
Stadler, head of the UBS global ultra-high net worth business,
said.
“But wealth generation is cyclical, and over the last few decades
we have benefited from being on a strong arc of the cycle,” he
said.
In a call with journalists, UBS managers pointed out that the
UHNW segment is the fastest growing area of wealth management –
and the most profitable. A number of wealth management players –
UBS being one of them – have bulked up resources and staff to
focus more on this area in recent years.
Different routes to the top
The report noted the different journeys that today’s billionaires
take depending on where they are based. In the US, for example,
the financial services sector was the top manufacturer of
self-made billionaires (30 per cent), the report noted. The
wealth per billionaire in the sector averages $4.5 billion. By
contrast, European (49.5 per cent) and Asian (20 per cent)
self-made billionaires were largely created by the consumer
industry in the last two decades. With an average wealth of $5.7
billion, the European entrepreneurs are wealthier than the Asian
ones ($3.2 billion) by far.
“However, the self-made billionaire population in Asia is unique
because wealth creation in the region is more recent than in
other parts of the world. Asian billionaires are generally
younger than billionaires elsewhere, having an average age of 57,
which is 10 years junior to US and European billionaires,” the
report said.
The age profile of many billionaires – more than two-thirds of
those in the sample are more than 60 years old – puts issues
around wealth protection, transfer and legacy at the front of
their minds, the report continued.
“Billionaire wealth creation over the last two decades has been
largely correlated to the financial markets, which have the
ability to slow – or worse, turn – in an instant. Therefore,
strategic planning is paramount to wealth preservation, whether
it be via family offices, personal investing or any other means,”
Michael Spellacy, global wealth leader at PwC US, said.
Most US and European self-made billionaires choose to keep their
businesses that built their wealth (60 per cent), while one-third
(30 per cent) sell pieces of their business via an initial public
offering or trade sale, and 10 per cent cash out. The
majority of self-made billionaires that cash out become financial
investors, investing on their own, seeking specific risk-return
goals, and/or delegating investments to a family office or
personal financial advisor. In Europe and Asia, billionaires are
most likely to create a business dynasty, with 57 per cent of
European and 56 per cent of Asian billionaire families,
respectively, taking over the family business when the
patriarch/founder retires. This scenario is far less likely in
the US (36 per cent), the report continued.
Legacy and giving
Chiming with other reports, the UBS/PwC analysis found that
today’s billionaires have a growing interest in philanthropy,
supporting education, health and humanitarian causes around the
world. In particular, they tend to be focused on efforts that
provide tangible, measurable results: knowing how many lives have
been impacted by their donations, seeing improved health or
living conditions, or financing various causes through
micro-lending.