Client Affairs
Are Today's Young Adults Really Justified In Moaning About Their Lot?

A recent, and often very amusing, debate in London highlighted a global issue - have today's younger generation got a uniquely tough prospect ahead or should they stop moaning? Wealth managers should take note.
A staple of wealth management conferences and surveys is how to
engage with the young. There were, therefore, good, journalistic
reasons for your correspondent to head to London’s British Museum
a few days ago to hear a debate that, while it sounded like an
excuse for banter, had a serious purpose. The debate, hosted by
the Spectator magazine and Duncan Lawrie, the
private bank, had the title: “Stop Whining Young People, You’ve
Never Had It So Good!”
The argument here is that teenagers and 20-somethings fretting
about massive student debt – but with worthless degrees in the
job market – or lack of affordable housing, or unpaid
internships, are suffering in ways that, say, the Baby Boomers
haven’t. Boomers had sex, drugs and rock n’ roll; they had
final-salary pensions, secure jobs and improving medical care.
But feckless Boomers are outspending what they have earned, and
the cohorts behind them in the population must pick up the bill.
Oh, and since the Boomers cavorted in their kaftans and listened
to Bob Dylan, Jimi Hendrix and the Beatles, later generations
have contended with AIDS, 9/11, recessions, nanny statism on
health, and an increasingly puritanical “elf & safety” culture.
No more jobs for life. No more adverts for Martinis and hot cars.
As P J O’Rourke, the American humourist, once put it in
Batchelor's Home Companion: "fin de siècle - fin de
fun".
Arguing for the motion (you have never had it so good) were the
journalist and controversialist James Delingpole (among other
views, he is a global warming sceptic); Paul Flatters, a
qualitative research expert and CEO at Trajectory Partnership,
and Daily Telegraph columnist on economic and political
matters, Jeremy Warner. Speaking against (ie, the ones saying
that grumbling youngsters are right to moan about their lot) were
Ed Howker, author of Jilted Generation: How Britain has
Bankrupted its Youth; David Lammy, Labour MP for Tottenham,
north London, and the author of the book, Out of the Ashes:
Britain After The Riots, and Katie Morley, a personal
finance writer at Investors Chronicle and a campaigner
for young people in obtaining fair deals in financial matters.
The event was chaired with customary brio by journalist and
education activist Toby Young.
Delingpole was certainly amusing in going on about how younger
people have life so much better in certain ways than their elders
(a lot of his comments seemed to revolve around sex and mobile
phones). Flatters was perhaps rather more measured in setting out
a whole range of statistics and anecdotal evidence about the
improving economic and social lot of the younger generation –
while not denying the economic barriers. Warner took a more
acerbic view of young persons’ complaints, even arguing that the
housing shortage issue, while not insignificant, could to some
extent play out through inter-generational inheritance. (This
point is particularly important in the wealth management
space.)
Morely was having none of it: student debts run, she said, to
tens of thousands of pounds and yet many postgraduates find, to
their horror, that their pieces of academic paper have no
employment value. While she acknowledged there has been a huge
rise in the proportion of school-leavers going into higher
education, she said many young adults felt “conned” by their
experience. Howker also focused on the debt and property shortage
issues, while David Lammy pointed out that for some segments of
the young population, such as those in inner cities where parents
weren’t working, the outlook was bleak, although maybe not
uniquely so.
The result of the vote, taken from the audience, was a win for
those arguing against the motion, although the balance of those
who agreed with it compared with the starting position slightly
increased.
So what did I make of all this? I think there is a measure of
justice in the “whiners’” complaint, but not as much as some of
the more downbeat commentators suggest.
Every generation has its risks and opportunities. For example, my
father (now 80) had to do military service (he was in the Royal
Air Force as a navigator on jets), while the supposedly pampered
Boomers campaigned to end capital punishment, criminal sanctions
against gay people and end conscription. They had to deal with
“stop-go” boom and bust, crummy public transport, unions and
inflation, not to mention the threat of nuclear annihilation.
True, the old “jobs for life” line sounds great, but came at a
price of an increasingly sclerotic economy that hit the buffers
in the 1970s both in the UK and abroad. Before 1979, you had to
get state permission in the UK to take more than a pittance
abroad on holiday. Now, young people can book a budget airline
flight to Prague or Barcelona for a relatively modest sum.
Increasingly, with worries about rising education costs, the
internet and other technologies may promise a route to break the
logjam of rising expenses. Perhaps what does justify some of the
angst today is that we are seeing the transition of Western
countries’ population profiles as birth-rates decelerate and
life-spans increase. But as we are told that population growth
must slow to preserve the planet, it is difficult to see how this
can be avoided to some extent. In some countries, such as Japan,
the shift is very marked.
In sum, I think that the wealth management sector looking to
engage with the young must certainly realise the challenges they
face, but I would counsel against regarding these issues as
uniquely awful. They aren’t, as we mark the 100th anniversary of
the start of the First World War and the 70th anniversary of the
liberation of Western Europe, it is important to put all this in
context. Today’s young are unlikely to receive a brown envelope
demanding they drop their lives and head off into the line of
fire.