Company Profiles
Afin Bank Aims To Serve Client Segments That Others Won't Reach
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We talk to a new kid on the banking block – a firm with Africa-based financial backing and a digital-first approach to serving clients who might not otherwise gain access to some financial services. It has developed a mortgage offering for HNW clients.
  Afin Bank, a
  newly-launched specialist lender driven by a strategy to serve
  the African community in the UK, aims to achieve £1 billion
  ($1.32 billion) in lending within five years, in particular for
  residential and buy-to-let mortgages. The “digital-first” bank
  says it is on a mission to provide banking services to
  underserved clients.
  
  In September Afin Bank, which is backed parent company WAICA
  Reinsurance Corporation, the Africa-based reinsurance company,
  
  launched a mortgage proposition aimed at high net worth
  clients. The offering – Afin Premier – enables clients to
  include assets such as pensions, investments, shares, real estate
  holdings, and even items such as fine art and classic cars, when
  assessing their affordability for a mortgage. 
  
  When even HNW clients 
  can struggle to obtain mortgage finance if their assets are
  deemed too idiosyncratic for rules-driven banking lending
  approaches, it creates a gap in the market, the bank told
  WealthBriefing in a recent interview. 
  
  “Many high street banks rely heavily on automated
  decision-making, which excludes applicants who don’t fit a
  standard profile – such as foreign nationals working in the
  UK, or high net worth individuals who are asset-rich but do not
  have a standard income,” Tippie Malgwi (main picture), Afin
  Bank’s business development director, said. He previously worked
  at Arbuthnot
  Latham.
  “Over the past two decades, major banks have moved away from
  in-person mortgage advice and towards automated,
  one-size-fits-all processes. This model works for standard
  borrowers but fails those with more complex circumstances
  – from foreign nationals and self-employed individuals to
  entrepreneurs and contractors,” he continued. 
  
  “Our mission is to take a pragmatic, human approach to lending.
  We assess each borrower’s true financial position, not just what
  an algorithm says. Every application is reviewed on its own
  merits. For us, success means enabling more people to access home
  ownership – whether it’s buying their first property or
  securing a mortgage that better fits their lifestyle,” Malgwi
  said. 
  
  After the 2008 financial crash and the tightening of capital
  rules that ensued, obtaining bank lending has become more
  difficult. This publication has written
  before about the surprisingly difficult field of HNW mortgage
  lending. However, specialist players do operate, such as Butterfield
  Mortgages. Certain banks say they provide solutions, for
  example UK-headquartered Arbuthnot Latham and Coutts, UBS and Brown Shipley. Even
  so, it is not a large field, so added competition is healthy.
  Last year, a study by Investec found that 90 per cent of high net
  worth individuals have had their mortgage applications rejected.
  As a result, they have had to accept lower loan-to-value (LTV)
  ratios than they wanted. Lenders were not able to understand
  their complex incomes.
  
  WB asked Malgwi what drove the new banking
  model. 
  
  “Afin Bank grew out of the experiences of professionals from West
  Africa who were living and working in the UK yet found it
  difficult to access mortgages. Despite strong incomes and stable
  employment, many were turned down due to their visa status or
  limited UK credit history. They wanted to build lives and homes
  here, but the system worked against them,” he said.  WAICA
  Re, one of Africa’s largest reinsurance providers, backed the
  creation of Afin Bank and it invested £62 million to establish a
  new, digitally driven-lender for the UK market.
  
  Afin Bank’s CEO, Jason Oakley, founded Recognise Bank
  and was involved in expanding UK-based Metro Bank’s mortgage
  business.
  
  The Africa angle
  “Our roots mean we have a natural connection with the African
  diaspora in the UK, but the challenges we address affect
  everybody, including all foreign nationals with a valid work visa
  and passport who live and work here yet face obstacles to
  obtaining a mortgage,” Malgwi said.
  
  “Beyond this, we have developed tailored propositions for high
  net worth individuals – taking into account assets such as
  investments, pensions, property portfolios, fine art and antiques
  when assessing creditworthiness,” he said.
  
  The lender is also supporting self-employed businessmen and women
  whose income patterns have become increasingly complex; it
  also supports qualified professionals with a strong earning
  trajectory.
  
  Spreading the word
  The bank has launched a Community Ambassador Programme, aimed at
  professional diaspora networks. It works through trusted
  community figures – from business leaders to church
  representatives – to raise Afin’s awareness and introduce
  borrowers to its in-house mortgage advisors. 
  
  “We also maintain strong partnerships with our broker and
  introducer networks, ensuring they understand the opportunities
  our products create for underserved customers. Education is key:
  we help brokers recognise and support clients who might otherwise
  be overlooked,” Malgwi said. 
  
  Changing work patterns
  Afin Bank is part of a changing response to the way people
  work – for example those who hold portfolio careers
  with different income sources that don’t fit with a standard
  profile that a major bank might want to see.
  
  “The definition of “self-employed” has evolved dramatically
  – particularly since Covid. Today’s borrowers may be
  freelancers, contractors, or individuals with multiple income
  streams,” Malgwi said.
  
  “Mainstream lenders often demand several years of accounts, but
  Afin takes a more flexible view. We’ll consider suitable
  applicants with 18 to 24 months of trading history, as well as
  forecasted income supported by an accountant’s reference. For
  contractors, we can lend from the start of a contract, provided
  they have two years of relevant experience. This makes us a
  valuable partner for modern, mobile professionals,” he
  said.