Company Profiles
Afin Bank Aims To Serve Client Segments That Others Won't Reach
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We talk to a new kid on the banking block – a firm with Africa-based financial backing and a digital-first approach to serving clients who might not otherwise gain access to some financial services. It has developed a mortgage offering for HNW clients.
Afin Bank, a
newly-launched specialist lender driven by a strategy to serve
the African community in the UK, aims to achieve £1 billion
($1.32 billion) in lending within five years, in particular for
residential and buy-to-let mortgages. The “digital-first” bank
says it is on a mission to provide banking services to
underserved clients.
In September Afin Bank, which is backed parent company WAICA
Reinsurance Corporation, the Africa-based reinsurance company,
launched a mortgage proposition aimed at high net worth
clients. The offering – Afin Premier – enables clients to
include assets such as pensions, investments, shares, real estate
holdings, and even items such as fine art and classic cars, when
assessing their affordability for a mortgage.
When even HNW clients
can struggle to obtain mortgage finance if their assets are
deemed too idiosyncratic for rules-driven banking lending
approaches, it creates a gap in the market, the bank told
WealthBriefing in a recent interview.
“Many high street banks rely heavily on automated
decision-making, which excludes applicants who don’t fit a
standard profile – such as foreign nationals working in the
UK, or high net worth individuals who are asset-rich but do not
have a standard income,” Tippie Malgwi (main picture), Afin
Bank’s business development director, said. He previously worked
at Arbuthnot
Latham.
“Over the past two decades, major banks have moved away from
in-person mortgage advice and towards automated,
one-size-fits-all processes. This model works for standard
borrowers but fails those with more complex circumstances
– from foreign nationals and self-employed individuals to
entrepreneurs and contractors,” he continued.
“Our mission is to take a pragmatic, human approach to lending.
We assess each borrower’s true financial position, not just what
an algorithm says. Every application is reviewed on its own
merits. For us, success means enabling more people to access home
ownership – whether it’s buying their first property or
securing a mortgage that better fits their lifestyle,” Malgwi
said.
After the 2008 financial crash and the tightening of capital
rules that ensued, obtaining bank lending has become more
difficult. This publication has written
before about the surprisingly difficult field of HNW mortgage
lending. However, specialist players do operate, such as Butterfield
Mortgages. Certain banks say they provide solutions, for
example UK-headquartered Arbuthnot Latham and Coutts, UBS and Brown Shipley. Even
so, it is not a large field, so added competition is healthy.
Last year, a study by Investec found that 90 per cent of high net
worth individuals have had their mortgage applications rejected.
As a result, they have had to accept lower loan-to-value (LTV)
ratios than they wanted. Lenders were not able to understand
their complex incomes.
WB asked Malgwi what drove the new banking
model.
“Afin Bank grew out of the experiences of professionals from West
Africa who were living and working in the UK yet found it
difficult to access mortgages. Despite strong incomes and stable
employment, many were turned down due to their visa status or
limited UK credit history. They wanted to build lives and homes
here, but the system worked against them,” he said. WAICA
Re, one of Africa’s largest reinsurance providers, backed the
creation of Afin Bank and it invested £62 million to establish a
new, digitally driven-lender for the UK market.
Afin Bank’s CEO, Jason Oakley, founded Recognise Bank
and was involved in expanding UK-based Metro Bank’s mortgage
business.
The Africa angle
“Our roots mean we have a natural connection with the African
diaspora in the UK, but the challenges we address affect
everybody, including all foreign nationals with a valid work visa
and passport who live and work here yet face obstacles to
obtaining a mortgage,” Malgwi said.
“Beyond this, we have developed tailored propositions for high
net worth individuals – taking into account assets such as
investments, pensions, property portfolios, fine art and antiques
when assessing creditworthiness,” he said.
The lender is also supporting self-employed businessmen and women
whose income patterns have become increasingly complex; it
also supports qualified professionals with a strong earning
trajectory.
Spreading the word
The bank has launched a Community Ambassador Programme, aimed at
professional diaspora networks. It works through trusted
community figures – from business leaders to church
representatives – to raise Afin’s awareness and introduce
borrowers to its in-house mortgage advisors.
“We also maintain strong partnerships with our broker and
introducer networks, ensuring they understand the opportunities
our products create for underserved customers. Education is key:
we help brokers recognise and support clients who might otherwise
be overlooked,” Malgwi said.
Changing work patterns
Afin Bank is part of a changing response to the way people
work – for example those who hold portfolio careers
with different income sources that don’t fit with a standard
profile that a major bank might want to see.
“The definition of “self-employed” has evolved dramatically
– particularly since Covid. Today’s borrowers may be
freelancers, contractors, or individuals with multiple income
streams,” Malgwi said.
“Mainstream lenders often demand several years of accounts, but
Afin takes a more flexible view. We’ll consider suitable
applicants with 18 to 24 months of trading history, as well as
forecasted income supported by an accountant’s reference. For
contractors, we can lend from the start of a contract, provided
they have two years of relevant experience. This makes us a
valuable partner for modern, mobile professionals,” he
said.