In this video interview, the global director for our awards series explains how these awards work, the key considerations for those entering and judging them, and their value for the winners. We release this to coincide with Thursday's awards ceremony in Geneva.

In this interview with Sherif Mamdouh, Rachel Fokes, Global Director of Awards for ClearView Financial Media, discusses how the WealthBriefing Swiss Awards serve as a benchmark for excellence in one of the world’s most prestigious wealth management jurisdictions.

The interview explains that the awards confer a "halo effect" on recipients, providing a tangible demonstration of top-class performance and innovation that sets firms apart from their peers.

The integral role of the independent judging panel is clearly defined and also how to make your submission stand and the key mistakes to avoid.

To view the interview, click here.

The awards are announced in Geneva on 5 February.