Palm Beach-based GenSpring Family Offices has named SunTrust veteran Michael Woocher as president of its office in the Buckhead district of Atlanta, Georgia, and Garrett Alton as senior vice president and wealth management strategist in Atlanta overall. Mr Woocher has held various senior leadership and client management roles within the Private Wealth Management unit of SunTrust, which has a majority holding in GenSpring. Most recently, he was a senior vice president and group team leader within SunTrust Private Wealth Management, where he had responsibility for the sales and service efforts of four teams with client investment assets in excess of $7 billion. Mr Alton comes to GenSpring from Neuberger Berman/Lehman Brothers, where he was regional director of wealth management leading the Atlanta, Washington DC and Philadelphia offices.