People Moves
UBS Reshuffles Asset Management Leadership

The departure of a top figure has led to a number of changes in the asset management side of the business.
UBS yesterday announced
top-level management changes following Suni Harford’s decision to
retire from the firm as asset management head.
Aleksandar Ivanovic will be joining UBS’s group executive board
as asset management president, while Beatriz Martin Jimenez will
become the group executive board (GEB) lead for
sustainability and impact, adding to her existing
responsibilities.
These changes are effective from 1 March.
Hartford’s departure concludes a term at the firm that started in
2017, followed by becoming president for the asset management arm
in 2019. The past year saw her lead the integration of Credit
Suisse’s asset management activities after UBS’s takeover of its
Swiss rival, an acquisition which built a combined asset
management group with $1.6 trillion of AuM.
Ivanovic is client coverage head and head of the EMEA and
Switzerland regions for asset management. A lifetime UBS figure,
he has been at the Zurich-listed group since 1992, which he
joined as an apprentice. Ivanovic has worked in all UBS
business divisions – additionally he has served in various
leadership roles at Credit Suisse and Morgan Stanley.
Beatriz Martin Jimenez is taking over from Harford as GEB lead for sustainability and impact. This will slot in with her current roles as head of non-core and legacy business and president of EMEA, and UK chief executive. She joined the Swiss banking group in 2012 and has served in senior roles, including investment bank chief of staff and chief operating officer, group treasure and group head of transformation.
Earlier this week, UBS unveiled its new global brand campaign.