Strategy
Swiss Private Bank Backs Business Award
Lombard Odier Darier Hentsch has sponsored the annual Grand Prix de l'Entreprise Patrimoniale, which pomotes French owner-managed companies. This year´s winner is Senoble. Senoble was awarded the prize in recognition of its remarkable growth and development over the years, according to a statement from the bank. The statement added: “It has created a powerful brand while maintaining its privileged position in partnership with mass distributors. It has also proven itself a durable family-owned business (now into its fourth generation) scrupulous in its respect for both social and environmental criteria.” Lombard is keen to be identified through its work in backing family-owned businesses. As well as the annual sponsorship of the Grand Prix de l'Entreprise Patrimoniale, the bank sponsors the IMD-Lombard Odier Darier Hentsch annual distinguished family business, which promotes family businesses throughout Europe.