Strategy
Standard Chartered To Cut Branches, Reiterates Greater Wealth Focus

Standard Chartered, the UK-listed bank earning the vast majority of revenues outside the UK in regions such as Africa and Asia, said it will manage more money for the wealthy and cut as many as 100 retail branches.
Standard Chartered, the UK-listed bank earning the vast majority
of revenues outside the UK in regions such as Africa and Asia,
said it will manage more money for the wealthy and cut as many as
100 retail branches, it confirmed to this publication.
The bank, which had 1,248 branches worldwide at the end of June,
said it plans to boost digital transactions by 10 per cent in
2015 (source: Bloomberg).
The lender is targeting 10 per cent growth in private banking and
wealth management assets, the bank said in a presentation earlier
this week in Hong Kong, reports said. The report adds to
comments, as reported already by WealthBriefingAsia,
that the bank wanted its wealth arm to be a bigger share of the
business going forward. (To see an exclusive interview with its
head of private banking recently, click here.)
“Our recent performance has been disappointing and we are
determined to get back on to a trajectory of sustainable,
profitable growth, delivering returns above our cost of capital,”
finance director Andy Halford, said at the presentation.
The bank’s executives, such as CEO Peter Sands, have been under
pressure over the firm’s performance in recent months. The shares
of the bank have fallen by almost a third this year,
underperforming against its main UK-listed rivals.
A spokesperson for the bank told this publication the branch cuts will be spread around geographically rather than focused on a particular region.