Technology
RIA In A Box Raises Social Media Game

The firm said its LinkedIn partnership simplifies the review process for RIA in a Box’s archiving users. The development highlights how wealth management organizations seek to capture social media as a channel of information and communication.
LinkedIn has chosen RIA in a Box, a
software-as-a-service provider of compliance, cybersecurity and
operational software to wealth managers, as its most recent
compliance partner.
The partnership is a boost for RIA in a Box’s MyRIACompliance
Communications Archiving and Review solution.
Social media platforms continue to affect how wealth managers
operate – sometimes raising difficult
compliance challenges, as well as opportunities to find new
clients and new ways to engage with them The Advisers Act Rule
204-2 (Books and Records Rule) and Advisers Act Rule 206(4)-7
require all RIAs to monitor and maintain records of firm and
individual social media communications.
The firm said its LinkedIn partnership simplifies the review
process for RIA in a Box’s archiving users. It lets firms store,
review and filter communications from their website, email and
social media within the same platform where they conduct their
overall compliance program. With the addition of LinkedIn, the
MRC solution now includes firm and individual communications from
the major social media platforms, including Facebook, Instagram
and Twitter.
“RIA in a Box is a perfect fit for LinkedIn’s compliance program.
When looking for a new compliance partner we wanted a partner who
is trusted in the space to confidently manage investment
advisors’ regulatory compliance needs, all while allowing for
industry-compliant use of LinkedIn’s free and paid products,”
LinkedIn business development manager, Moza Anthony, said.
RIA in a Box senior vice president of product Mike Lubansky said:
“By connecting LinkedIn accounts directly with our MRC solution,
we have streamlined the entire communications, archiving and
review process and ensured no regulatory requirement falls
through the cracks.”
There are controversies over the intersection of social
media and modern finance, however. For example, Morgan Stanley
has been fined $200 million for “the use of unapproved personal
devices” as well as inadequate record keeping requirements. That
fine came after US regulators took similar action in December
2021 against JP Morgan, saying that managing directors and senior
supervisors had used WhatsApp or personal email addresses for
work-related communications.
See an article here about how wealth managers can make better use of the LinkedIn platform.