Strategy
Quilter Completes Old Mutual Wealth Business Rebrand
The rebrand follows the renaming of other companies within the Quilter Group.
Quilter has rebranded
its UK investment platform business, formerly known as
Old Mutual
Wealth, to Quilter.
The change happened when Quilter broke away from Old Mutual in
June 2018 and listed on the London and Johannesburg stock
exchanges.
The rebrand follows the renaming of other companies within the
Quilter Group, including its multi-asset investment business,
which became Quilter Investors in 2018 and its financial advice
business, which became Quilter Financial Planning in 2019.
The Quilter brand originates from the group’s discretionary
investment management business, Quilter Cheviot.
