Strategy
Hawksford Scales Up Asia Business Model

Last year European fund manager STAR Capital Partners bought a majority stake in Hawksford, a move that helped propel the latter's growth in the crucial Asian region.
Hawksford, the
corporate, private client and fund services provider, has
expanded its client services in Asia-Pacific beyond those
jurisdictions covered by its offices, contacting clients directly
in a drive to scale up its offering.
Business growth has accelerated after European fund manager STAR
Capital Partnership bought a majority stake in Hawksford earlier
in 2021.
The firm has set up official partner teams across 13 Asia-Pacific
cities and jurisdictions, in addition to their physical offices
in China, Singapore, and Hong Kong.
“With the new formalised offering, clients contract directly with
Hawksford for all of their regional demands. This means that they
don’t have to review additional contracts for every new regional
location that they are pursuing – time-saving, money-saving,
frustration saving! It’s also about quality and consistency,” a
spokesperson for the firm told this publication.
”Hawksford is also training and encouraging many more of its
employees in this service offering, as it recognises that it's an
area of increasing demand – particularly while COVID continues to
play havoc with international travel and prevents businesses and
entrepreneurs from doing a lot of the on-the-ground set up and
essential foundation laying in many of the countries where they
see great opportunity,” the spokesperson said.
The international group entered the Asia market in 2014 via an
acquisition of a corporate services business, Janus. The business
was launched in Hong Kong in the spring of 2015; China became
part of the Hawksford offering in 2018 with the acquisition of
P&P (People & Projects).