M and A
Atlanta-Based Homrich Berg Expands Southeast Footprint

As a result of the acquisition, the Georgia firms will create a business with combined AuM north of $13 billion – a further example of the regional transactions that continue to work through the industry.
Atlanta-based Homrich Berg,
overseeing more than $10 billion of assets under management, has
boosted its local footprint through adding $1.5 billion AuM firm
Oakbridge Partners.
The addition of Oakbridge, an RIA based in Buckhead, will take
Homrich Berg's AuM to more than $13 billion once the deal is
fully complete, the firm said.
The financial terms of the deal, which is expected to close at
the end of May, were not disclosed.
Such transactions continue to be brisk in the North American
wealth management industry, driven by a desire from buyers for
economies of scale and market reach as regulatory costs and
client expectations rise. Some sellers are nearing retirement and
want to exit their business in an orderly way; others cannot
shoulder increased costs alone and prefer to partner with other
firms, or sell up completely.
The sheer volume of deals involving RIAs – and to a lesser
extent, multi-family offices – has prompted worries that the
process may not reap the rewards which some acquirers seek. See
an analysis here from regular FWR contributor
Charles Paikert.
“We hit a critical point in our growth and had to make an
important decision to either add infrastructure – including
management, investment solutions, and technology – or to partner
with a firm with those capabilities,” Oakbridge principal William
Cohen said. “We have great respect for what our friends down the
road at HB have built, and are excited to join the firm and be
part of the firm’s growth trajectory in the Southeast.”
Warren Wick II, William Cohen, Jennifer Storey, Eric Toole, and
Brandon Downs will join the firm as principals along with the
rest of the team from Oakbridge Partners. The advisors of
Oakbridge Partners, a firm founded in 1974, serve more than
480 households across 19 different states. The team will remain
in its office near HB’s Buckhead office until Homrich Berg’s
office expansion project at Three Alliance Center is complete in
2023.