SunTrust Private Wealth Comes Top in US Wealth Poll

Stephen Harris

12 July 2007

Wealthy consumers with a minimum net worth of $5 million and $200,000 annual income rated SunTrust Private Wealth Management the most prestigious wealth management firm among regional banks in the 2007 Luxury Brand Status Index survey from the New York-based Luxury Institute. Wilmington Trust Wealth Advisors and BB&T Wealth Management were a close second and third, respectively. "Based on feedback from wealthy consumers and industry experts, this year for the first time, we segmented the wealth management firms among three groups: private banks, commercial banks and regional banks," said Milton Pedraza, chief executive of the Luxury Institute. Regional bank brands rated (alphabetical order): Bank of New York Private Client Services, BB&T Wealth Management, Fifth Third Private Client, La Salle, Mellon Private Wealth Management, National City Private Client Group, PNC Advisors, SunTrust Private Wealth Management, US Bank Private Client Group, and Wilmington Trust Wealth Advisor Services.