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Advisors Reveal Their Top New Year Resolutions - SEI Poll
Eliane Chavagnon
2 January 2014
Increasing client referral rates and boosting efficiency are at the
top of advisors’ list of New Year resolutions, according to a recent
survey. When asked to pick their top five resolutions for 2014,
“increase referrals from current clients” was the number one choice, as cited by 85 per cent
of some 800 advisors polled. This was followed by “systematize internal processes
to increase efficiency” (67 per cent) and “integrate technology to increase
efficiency” (59 per cent). SEI’s survey also revealed that the majority of advisors are
optimistic about 2014, with over two-thirds of respondents describing their
mindsets as “cautiously optimistic,” while another 18 per cent said they were
excited. When asked to predict where the Dow Jones Industrial Average
will be a year from now, 87 per cent of the advisors polled believe it will be
higher than it is today. Over half (55 per cent) predict it will be between
16,500 and 17,500, while 21 per cent estimate between 16,000 and 16,500. Meanwhile,
10 per cent of advisors think it will be above 17,500, while only 13
per cent believe it will be below 16,000. As well as the above-mentioned, other resolutions
identified by advisors included: meet new centers of influence (59 per cent); be
more selective of new clients for fit (48 per cent), and find more prospects
through social media (31 per cent). Although advisors generally expressed optimism heading into the
New Year, just under half (41 per cent) said a market pullback was
their biggest concern going into 2014, followed by tapering (24 per cent) and
tax increases (15 per cent).