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Editorial Comment: That Was The Year That Was In Global Wealth Management
Tom Burroughes
21 December 2012
The past 12 months
have been extremely eventful for the global wealth management industry and even
as bankers and clients were about to head for the ski slopes or sunnier climes,
big news stories continued to pour out. UBS, Switzerland’s largest bank,
announced a $1.53 billion payment to global regulators to draw a line under
inter-bank interest rate manipulation offences, putting it in the same doghouse
as Barclays, which has also been punished. But other stories
have been happier: there have been a number of new firms launched or
expanded;
some potentially beneficial merger and acquisition deals were agreed (as
always, we have to wait to see how joyful such marriages prove), and
there is
the continued development of mobile apps and related technologies. In
Asia, Latin America and even in more developed countries, money
is being made, driving the growth of the industry overall. And despite the
fears at the start of 2012, the eurozone is still alive, although the feeling
might be that the patient is still in intensive care. The problems of debts in Western democracies are still
formidable: at the time of writing, US policymakers have still to reach a deal
on how to avoid falling over a “fiscal cliff” of automatic spending cuts and
tax hikes at the start of 2013. China
has a new leadership (although democracy had not much to do with it); Japan has elected a new government keen on monetary
reflation; France elected a tax-raising socialist government (boosting London’s already-hot property market). In Switzerland,
there are glimmers that this proudly independent nation, long used to its bank
secrecy laws, is adjusting to a climate of increased demand for transparency.
For all the talk there is about a mass exodus from Geneva
and Zurich and a shift to Asia,
some of that noise might be exaggerated. The Alpine state is a resilient place
with a well educated workforce and a solid rule of law - hardly ingredients for
serious decline. Asia still ascending In Asia,
the large Western and domestic banks continued to expand some of their
operations. In the case of Swiss firm Vontobel, for example, it
partnered
up with ANZ, the Australia/New Zealand firm in the autumn, to get itself
more of a foothold
in the Asia-Pacific market. This follows a similar kind of deal between
Julius
Baer and Australia’s Macquarie in 2011. Regulators in Hong Kong and
Singapore, meanwhile, have not been shy of
cracking the whip against behavioural lapses: Hong Kong’s
regulator in April moved to tighten the screws over money laundering,
for
example. Meanwhile, reports suggest that one area of potentially strong
growth is the Asian family office market. With so many businesses being
family-controlled in Asia, the market for single and multi-family
offices looks big. Many of the big banks are targeting this market now
and expanded further in 2012.
The North America market has shown more signs of progress this year,
emerging from a period when the industry focused on keeping its head
above water. The implications of regulatory changes such as the
Dodd-Frank legislation continue to be digested. As this publication
highlighted in a number of reports from across the US, the
entrepreneurial vigour of US wealth management cannot be
underestimated. Firms such as Charles Schwab are taking a determined
move to develop sectors such as the RIA market; the sector for dealing
with ultra high net worth clients is seeing developments from big banks,
such as Wells Fargo with its Abbot Downing unit. FATCA Attack! From the US, the acronym
“FATCA” (Foreign Account Taxation Compliance Act) has become as well known as
RDR or MiFID. The US act, which in its first versions
presented a scary picture of onerous compliance burdens on foreign financial
institutions, has arguably been made less frightening through some delays to
rollouts of implementation and through treaties between the US and several
major economic powers. Fears that expat Americans would be denied financial
services or be hit with painful tax bills might have been overblown, but when a
country such as the US is as
desperate for revenues as the US
now is, fears will remain. In Latin America, the continent's largest economy, Brazil, is
becoming a place to watch not only as a source of wealth management
client, but as moves have shown, a source of financial institution
wishing to break into other markets. Brazil's Safra Bank, for example,
now owns the controlling stake in Switzerland's Sarasin. Maybe other
LatAm banking names will be showing up in the European M&A stakes. And besides the eurozone crisis, another area of turmoil - the Middle
East and North Africa - has had its impact on the industry. Some of the
promise of the so-called "Arab Spring" has faded; London and
Switzerland, for example, have witnessed the impact of wealthy MENA
region citizens seeking safe havens for their money. More positively,
another continued growth area - albeit not spectacular - appears to have
been the market for Shariah-compliant wealth management. RDR In the UK market, perhaps the biggest news story of all
has been preparation – or concerns about the lack thereof – for the Retail
Distribution Review programme of reforms to UK wealth management advice. In
essence, the RDR aims to squash the use of trail commissions by advisors, and
is about encouraging fee-based payment for those wishing to retain the name “independent”
in their business. The RDR has encouraged firms to merge, be acquired or buy
rivals to obtain economies of scale. Discretionary asset management has been
outsourced; new “RDR share classes” for financial products have been launched
in recent weeks. In late November, Deloitte
warned about the possible unintended consequences of the RDR, predicting that
after its implementation a third of consumers will opt for do-it-yourself
financial planning to avoid paying advisor fees. A poll of 2,000 UK residents found
that 32 per cent are likely to go the DIY route for financial planning and
investment product research. Having chosen investment products themselves, 27
per cent of respondents said that they would go direct to the provider –
cutting out the advisor as the “middle man”. This survey may be a warning of
things to come. Many of the big
banks this publication speaks to, such as UBS, Credit Suisse, JP Morgan and
Coutts, say they are not just ready for RDR but will fare well in a market
where professionalism and objective financial advice are explicitly paid for.
Time will tell. This publication will be keeping a beady
eye on progress and, on the other side, watching to see if there really is
going to be a major problem of “orphan clients” cast aside by firms requiring
higher minimums of assets to stay viable. There are already signs that such
things are happening: the UK
wealth advisor, Bestinvest, has even set up a new service to cater for such
expected castaways. There's gold in those hills Also, jurisdictions such as Qatar and Turkey are potential or actual
wealth management hotspots (your correspondent enjoyed a trip to
Istanbul and could see some of this potential first hand). And in the
world of international financial centres, jurisdictions such as the
Channel Islands, Isle of Man, Malta, Gibraltar and The Cayman Islands
continue to slug it out to keep a competitive edge, creating new markets
in structures such as foundations, or in areas such as intellectual
property and image rights. 2012 could be thought of as the year when the
demise of offshore wealth management failed to materialise and when
such places learned to diversify. These jurisdictions exist for reasons
far beyond tax avoidance. And finally, as far as guarding wealth is concerned, firms had a
tough year wrestling with negative real interest rates, choppy equities,
expensive government bonds and rising tax burdens in several
jurisdictions. As well as calling for smart asset allocation,
developments have put even more pressure on advisors to do a top-notch
wealth structuring job. The past year, then,
has had its share of ups and downs. With bankers no more
loved now than they were at the start of 2012, and with politicians still
hungry for taxpayers’ money to try and deal with debt problems, the wealth
management sector is still faced with a difficult climate. But the
entrepreneurship and energy of many of the industry’s practitioners continues
to impress - and many of the smart young graduates who might have gone into
very different fields might now be tempted to work in wealth management. I wish
all our readers, of whatever faith or of none, a very happy holiday and prosperous, peaceful and fulfilling New
Year.