Legg Mason Names New US Marketing And Product Head

Vanessa Doctor

9 June 2010

Legg Mason has announced the appointment of Laura Zimmerman as head of marketing and product for its US operations.

Zimmerman is a veteran in the financial services industry and was most recently the chief strategy officer for Allstate Financial, where she served for the last 14 years. Prior to that, she held senior positions at American Express Financial Corporation.

In her new role, she will oversee the development and execution of brand and marketing strategy, and investment, and retirement solutions for the asset manager's Americas division. She will be based in Stamford, Connecticut.

Legg Mason has $685 billion in assets under management as of 30 April 2010.