New Products
Julius Baer Enables Clients To Trade On The Go With New Platform Service
Julius Baer, the Swiss bank, has rolled out a real-time online trading platform available in both a web and mobile version.
Julius Baer, the
Swiss bank, has rolled out a real-time online trading platform
available in both a web and mobile version.
“Julius Baer Market Link” is complementary and separate from the
existing e-Banking service of the Zurich-listed firm, which is
focused on payments and low-frequency cash transactions. Julius
Baer Market Link is an execution-only trading platform with more
than 20,000 instruments across asset classes such as equities,
foreign exchange, precious metals and commodities across
exchanges worldwide, the firm said in a statement today.
As a first step, the new online trading platform is only
available for clients with Booking Centre Switzerland.
The trading platform grants direct access to first-class analysis
tools and allows for cross-asset class margining. The bank also
operates a dedicated service centre located in Switzerland, which
supports clients in solving any platform-related questions during
extended office hours.
“Today, our clients not only look for the safety and service of
traditional private banking, but they would also like to have
access to a state-of-the-art trading platform. This new offering
will allow Julius Baer to increase our share of wallet among
existing clients and make us even more attractive for prospects,
thus contributing to further dynamic growth of our business,”
said Boris Collardi, chief executive at Julius Baer.
The launch comes as Julius Baer, with total client assets of
SFr348 billion ($396.9 billion) at the end of 2013, is in the
process of integrating Merrill Lynch’s International Wealth
Management business outside the US, purchased from Bank of
America. (To view an interview about that integration process,
click here.)