JP Morgan's asset management business has appointed new commercial leadership for the UK advisor market.

JP Morgan Asset Management has appointed Dale Erdei as head of advisor sales within its UK funds business, replacing Mike Parsons who left the firm in January.

Previously, Erdei worked within JPMAM’s US funds team where he was divisional sales manager for the wealth management business since 2010. In his new role, Erdei will move from Chicago to London to lead client relationship development to independent financial advisors in the UK. He will report to Jasper Berens, head of UK funds. 

“Dale has a huge amount of experience and enthusiasm for our business. I am excited about the growth potential ahead for our UK funds business as we continue to grow our market share and reputation with the UK advisor market,” said Berens. 

The hire follows that of Swantje Boulderstone, who joined JPMAM’s London office last month as global rates portfolio manager in the global fixed income, currency and commodities group.