People Moves
Top-Level Appointments At HSBC Global AM

The senior figures have held positions in regional segments such as EMEA and Asia-Pacific.
HSBC Global Asset Management, part of HSBC, has appointed three senior
figures to its global leadership team, reporting to Nicolas
Moreau, global chief executive.
The firm, which as at 30 September 2019, oversaw $512 billion in
assets, said that Brian Heyworth had been appointed global head
of institutional business, responsible for leading the strategic
development of the firm’s institutional client business.
Currently global head of client strategy at HSBC Global Asset
Management, he joined HSBC in October 2006 as head of global
markets sales for EMEA. In May 2011, Heyworth was appointed
global co-head of the financial institutions group (FIG), global
banking and markets, before becoming global head of FIG in April
2016.
Christophe de Backer has been appointed global head of wholesale
business and partnerships. He will focus on growing and
developing the firm’s wholesale client business, including
delivering strategic distribution partnerships. De Backer has
more than 30 years’ experience in a range of roles within asset
management and is a director on the boards of HSBC Global Asset
Management and HSBC Global Private Banking.
Edmund Stokes has been appointed global chief operating officer
to lead the operations and product manufacturing and servicing
for HSBC Global Asset Management. Stokes has been global head of
product since 2011 and led the strategic and commercial
development of HSBC Global Asset Management’s product
capabilities and platforms. Prior to that, he was chief operating
officer of Asia Pacific.