First Gulf Bank has launched a new wealth management service, “First Wealth”, to target the UAE’s and the region’s high net worth individuals and mass affluent segments with a range of investment products and services. “With massive increases in available capital, the Arab world is proving to be a very promising investment partner. With the launch of First Wealth we are ideally positioned to offer existing and potential HNWI clients a dynamic investment opportunity, through wide ranging asset allocation portfolios,” said André Sayegh, FGB ‘s chief executive. The bank, headquartered in Abu Dhabi with assets of over $15 billion, will initially have access to more than 3,600 investment and insurance products across asset classes, and including capital guarantee provisions. First Wealth services will also oversee clients’ other investment portfolios such as health plans, savings and insurance. “FGB provides a diverse range of opportunities for savings and investment portfolio construction through carefully selected products, managed for our clients by our certified relationship managers,” said Mufazzal Kajiji, FGB’s head of Wealth Management. “Our local knowledge, international expertise and product partners will be critical in establishing us as a trusted industry partner.” FGB was established in 1979 and provides financial services across the UAE with a wide distribution network of branches in different business and industrial areas.