Envestnet-Tamarac Boosts CRM Capabilities In New Partnership

Eliane Chavagnon Reporter 21 December 2012

Envestnet-Tamarac Boosts CRM Capabilities In New Partnership

New York-listed Envestnet, a provider of web-based portfolio and client management software for independent advisors and wealth managers, has partnered with Salentica to offer advisors an integrated solution for client account management.

Salentica provides client relationship management and client reporting technology solutions for wealth managers. As part of the link up, Salentica Advisor Desk - a CRM solution aimed at wealth management firms - will integrate with the Envestnet-Tamarac Advisor Rebalancing offering, which offers model portfolio management, monitoring, rebalancing, trading, real-time pricing and post-trade reconciliation.

Seattle, WA-based Tamarac is a provider of portfolio management technology for RIAs which was acquired by Envestnet in May of this year.

Upon completion of the integration - expected to be in the second quarter of 2013 - users will be able to respond immediately to cash requests and other client inquiries, as well as adjust their clients' "Advisor Rebalancing" portfolios and account settings, among other features.

"This collaboration will streamline advisors' ability to manage their clients' financial accounts by eliminating the need to move between two different platforms when rebalancing portfolios and managing client interactions," said Stuart DePina, president of Envestnet-Tamarac.

Register for WealthBriefing today

Gain access to regular and exclusive research on the global wealth management sector along with the opportunity to attend industry events such as exclusive invites to Breakfast Briefings and Summits in the major wealth management centres and industry leading awards programmes