Strategy
Clariden Leu's New Head of Wealth Management Services Talks to WB

Martin Enz has been appointed head of Wealth Management Services at Clariden Leu.
Martin Enz has been appointed head of Wealth Management Services at Zurich-based Swiss private bank Clariden Leu. Mr Enz joined four weeks ago from Clariden Leu’s parent, Credit Suisse, where since 2000 he had been involved in the building of a solutions platform for ultra high worth clients. He is charged at Clariden Leu with a broad range of services for Clariden Leu's entire client base, but will also include a dedicated team providing solutions to UHNWI's as well and is planning to grow his team of 85 colleagues to over 100 by the end of the year. Mr Enz has a very specific view of what sort of people he’s looking for to join the team. “They must have the skill set of an investment banker, but the mindset of a private banker,” he told WealthBriefing. “When you’re dealing with an investment banking transaction you’re dealing with a fellow finance professional, but with private clients you more often than not have to translate into language that they’re more familiar with.” Mr Enz is also concerned that his team members have a great deal of empathy with the client. Although his team are often transaction based, the transaction is the start of a relationship rather than an end in itself. With the enlarged team, Mr Enz will be building up a toolbox of specific services that his department will be offering to clients. Already in the toolbox are succession and estate planning, strategic asset allocations and portfolio analysis and monitoring and structured products, amongst others. Amongst the new services which are under consideration are corporate finance, escrows, private label funds, international tax solutions art and philanthropy. These will be added on the basis of client demand stresses Mr Enz. “We certainly want to leverage existing talent and services within Clariden Leu to provide these services,” said Mr Enz. “But we’ll also leverage on CS' know-how pool and look outside Clariden Leu where we don’t have an existing capacity or where it doesn’t make sense to develop one in-house.” “In many cases we’ll develop and maintain the client relationship but the execution on a transaction will be handled externally,” he said. In all cases, though, the relationship stays with the relationship managers within Clariden Leu. “My team provides the solutions, the relationship managers hold onto the relationship,” he said. Mr Enz has recently worked on some interesting projects. He said: “One of our projects involved a request from the sovereign of a small state who wanted to provide for the educational needs of his entire population for 100 years. We were able to structure the financial aspects of this project.” “In another case we were able to help artists finance an exhibition by using some of their work as collateral for the banks top private worth clients.”